Episode 42: Meghan Moran On Persuasive Communication

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meghan-moranOur latest guest, Dr. Meghan Moran, researches how the tobacco industry uses persuasive messaging on youths and teens–and how public health policy makers can use that knowledge to implement prevention campaigns. She also uses her expertise in persuasive communication to analyze why people are swayed by anti-vaccine messaging, and that it is not for the reasons we typically consider! Meghan is an Assistant Professor in Health, Behavior and Society Department at Johns Hopkins School of Public Health.

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